Student Affairs Marketing and Communications

Got a project? Need help getting the word out about your event, program, initiative or facility? Reach out to us directly to get started!

Student Affairs Marketing and Communications (SAMC) is excited to help our staff partners in the Division of Student Affairs plan and execute marketing and communication projects!

Our Services

  • Branding
    • Standards
    • Sub-brands
    • Logos
    • Colors
  • Marketing
    • Strategic Planning
    • Campaigns
    • Graphic Design
    • Digital Signage
  • Design
    • Print
    • Digital
    • T-Shirts
    • Displays
  • Web
    • New Sites
    • Redesigns
    • Content Strategy
    • Analytics/Assessments
    • Drupal Training
  • Social
    • Standards
    • Content Planning
    • Content Creation
    • Scheduling
    • Analytics
  • Editorial
    • SA Weekly E-Newsletter
    • Student and Staff Spotlights
    • Division News Stories
    • University Communications Liaison

Whether you have an event, service, campaign, T-Shirt, news story, web project or special request, there are some common areas to think about to get started:

Planning

  • Key Messages
  • Audience
  • Tone
  • Visuals
  • Branding
  • Details
    • Events Information: Date/Place/Time/Description/Sponsors
    • Approved Photography or Images, if needed
  • Approved Vendors - Printing and Promo Items
  • Media Relations
  • Photography/Video

Channels

  • Digital Signage Screens
  • Social Media - departmental, divisional and University-wide
  • Niner Engage
  • Campus Events Web Calendar
  • Email
  • Websites
  • Posting/Banners/Signs (on-campus and residence halls)
  • SA Weekly (Student Affairs Divisional E-Newsletter)
  • University Front Entrance Marquee (UComm)
  • Niner Insider, Inside UNC Charlotte and off-campus media (UComm)

Below are some general examples of standard turnaround times for requests. 

*Remember to plan your requests based on when you need marketing material IN HAND, which is typically 2-3 weeks PRIOR to your EVENT DATE.
 

Production Time

  • Basic Requests: 5-10 working days
    • Digital Signage
    • Social Media graphics
    • Text updates
    • News Articles
    • Web Updates
  • Intermediate Requests: 10-15 working days
    • Posters/Signs/Displays
    • T-shirts
    • Social Media Planning & Content Creation
    • Web Content Creation (pages, slideshows, sections)
    • Program Logos
  • Advanced Requests: 15-20 working days* (or more depending on request)
    • Multi-page documents (annual reports, magazines, calendars)
    • New websites and major redesigns
    • Permanent graphic installations (walls, displays)

Social and Comm

  • Instagram / Facebook / X
  • SA Weekly
  • Niner Engage
  • Niner Insider
  • Inside UNC Charlotte
  • UNC Charlotte Magazine

Digital

  • Digital Signage
  • Social Media
  • Web Content
  • Email
  • Campus Events Web Calendar
  • University Front Entrance Marquee
  • Photography
  • Video
  • Online Advertising

Print

  • Posters/Flyers
  • A-Frames
  • Yard Signs
  • Easels
  • Banners
  • Elevator Signs (Popp Martin Student Union)
  • Handbills/Postcards
  • Brochures
  • Publications (multi-page)
  • Door Hangers
  • Displays (window, tabletop)

Other

  • Program Logos
  • T-Shirts
  • Promo Items
  • Publicity Tables
  • Sidewalk Chalk
  • Door/Wall Graphics
  • Paid Advertising
  • Word of Mouth

Resources

 

Brand Standards

The Brand Identity & Visual Standards website contains information regarding:

University Communications

University Communications maintains a extensive website with information related to:

Licensing and Trademarks

The Licensing office in Auxiliary Services oversees the University's registered names, initials, and logos (trademarks) as a means of protecting them from unauthorized use and abuse. 

  • University schools, departments, and affiliated organizations may use the University's name or marks, but must have the approved prior to publication and use.
  • A licensed vendor must be used whether royalties are required or not.
  • The University's marks may not be altered in any way.